Vol. 1 No. 03 (2026), Maqolalar
Vol. 1 No. 03 (2026)

THE ROLE OF INNOVATIVE TECHNOLOGIES IN THE DEVELOPMENT OF WOMEN’S ENTREPRENEURSHIP

Maqolalar
Published 2026-10-09
  • Marg'uba Omonova
Marg'uba Omonova
PDF (Uzbek)

Keywords

Women’s entrepreneurship, innovative technologies, digital economy, e-commerce, digital marketing, digital literacy, competitiveness.

Abstract

This article analyzes the role and practical significance of innovative technologies in the development of women’s entrepreneurship. Particular attention is paid to the impact of the digital economy, e-commerce, digital marketing, online payment systems, and modern management tools on women’s business activities. The study highlights the opportunities provided by innovative technologies to expand market access, optimize business processes, improve customer relations, and increase the competitiveness of women entrepreneurs.

PDF (Uzbek)

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